Local Entrepreneur Opens Blo Blow Dry Bar in East Norriton, Bringing Beauty Services to Community

Ruchita Patel, a local entrepreneur with an 18-year corporate career in technology, has opened a Blo Blow Dry Bar at 32 E Germantown Pike in East Norriton, marking a significant return to her passion for beauty services. The bar, which opened on June 6, offers five signature hair styles, a la carte options, various hair treatments, five signature makeup looks, and a new section of customized styles designed to provide endless inspiration for clients seeking professional beauty services without haircuts or coloring.

Patel's journey to business ownership reflects a meaningful career transition from the corporate world to entrepreneurship. After graduating from Drexel University with a degree in management information systems, she attended beauty school in New Jersey and worked briefly in a salon before embarking on an 18-year career with a large internet and security company. Following her corporate tenure, Patel recognized the opportunity to fulfill her long-held dream of owning a beauty business, choosing to franchise with Blo Blow Dry Bar, North America's original blow dry bar concept.

The opening represents more than just another beauty salon—it signifies the growing accessibility of professional self-care services for diverse community members. Patel emphasized that Blo Blow Dry Bar serves clients "from seven and up," making professional beauty services available to younger demographics who might not typically visit traditional salons. This approach aligns with the brand's mission to create inclusive spaces where people of all ages, ethnicities, and orientations feel welcomed, represented, and beautiful while emphasizing the importance of self-care and wellness practices.

The business model offers practical implications for both the local economy and consumer accessibility. As part of the world's largest blow dry bar franchise with over 165 locations across the U.S. and Canada, the East Norriton location brings established operational systems and brand recognition to the community while creating local employment opportunities for beauty professionals. The bar's hours—Monday through Friday 9 a.m. to 6 p.m., Saturday 9 a.m. to 7 p.m., and Sunday 10 a.m. to 5 p.m.—provide extended accessibility beyond traditional salon hours, accommodating working professionals, students, and families seeking beauty services outside standard business hours.

For more information about the brand's services and franchise opportunities, visit https://blomedry.com.